In
a nutshell, Zeno is a backlit display that is placed on a
wall in locations where people are on the move (airports,
subways, shopping malls, etc…). When passing by, the
viewer’s vision is triggered by the brightness of the
signs; they turn their head, and see movement. Inside the
display there are no moving parts. Zeno delivers an optical
illusion. Because the motion of the viewer creates the movement,
the viewer is in total control of their own viewing experience.
Zeno is genuinely interactive medium. Click
here for more information.
